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PPC vs SEO: Which Option is the Best for Your Business?
May 8, 2019
PPC and SEO are the two most popular types of search marketing methods you can find out there. While businesses can use both methods, there are some cases where one method will be more efficient than the other and when one of the two options just won’t work. If you’re unfamiliar with both methods, it …
What is a SEO Audit and Why is it So Important?
May 8, 2019
You may have heard about SEO audits, or search engine optimization audits, and you may have even been advised to have one. However, few websites have undergone one despite the need. Unlike the traditional financial audit, an SEO audit is done entirely for marketing purposes. But what is an SEO audit? What does an SEO …
How Malware Can Ruin Your Marketing Efforts
May 3, 2019
Every year, companies spend billions of dollars on marketing. While this is an investment that pays off for many, for some companies the effort goes down the drain. There are many factors that can ruin a company’s marketing investment and one of them is malware. Therefore, as a business owner, it is essential to invest …
Inbound Marketing vs. Outbound Marketing: Which Is Better for You?
May 3, 2019
If you are a marketer or a business owner, you may have probably come across two popular terms – outbound marketing and inbound marketing. Some people think that these are just buzzwords that modern marketers have made up to look cool. This isn’t true.
Things to do to help grow your business in 2019
May 2, 2019
The most important part of your business is growing your customer number and base. Let’s face it, without our customers, we simply won’t make any sales, affecting our bottom line and, in some cases, the likelihood of your business staying open. In today’s ever-changing market, however, it can be extremely challenging to find new ways …
Free File of May 2019: Media – Responsive Magazine Theme
May 2, 2019
Media is a fresh, clean, stylish and modern magazine theme. Built with responsive design and based on visual composer. Live Demo Purchase$20 With the 4 post formats (standard, video, audio & galleries), Media can be used for almost any niche. Media also built-in reviews system (with unlimited rating criteria and custom area widget area.
Using Storytelling To Build Your Online Business
April 25, 2019
A lot of people nowadays prefer having their own little universe. What is the best way to do that? Start an online business! But even if this seems easy at a first glance, it actually requires a lot of dedication, effort, and patience in order for your online presence to grow and attract more customers.
The Seven Deadly Sins of Content Marketing
April 25, 2019
Madison Avenue no longer rules the world of marketing. Hardly anyone reads anything in print anymore. Most content promotion out there is happening digitally. With a massive influx of digital marketing to sort through, consumers are spoiled for choice. Successful sales have become about grabbing and keeping attention.
Key Features Every Business Website Needs
April 25, 2019
For a modern-day business, there is nothing more important than the company website. This is how you portray your brand to the world and how you persuade people to use your company over the competition. What this means, however, is that your site needs to be of the highest quality and a good representation of …
3 Ways to Make Your Business More Productive
April 24, 2019
As a business owner, everything that you do is productive. You cannot be sure, however, that the rest of your organization will follow suit. On any given working day, any one of your employees could have a decidedly unproductive few hours and throw your whole operation behind schedule. You’re never going to take your business …