The growing use of mobile devices all around the world has led many companies to focus on their mobile presence and optimize it accordingly. As a result, developers have adopted the mobile-first approach when designing web and software solutions.
The best era of mobile application development is now, and we believe that you need to hear some of the best ways to build better mobile applications. We are listing them below.
1. Stick to responsive design
One of the first things to do when figuring out how to build an app that is user-friendly is to keep its design responsive. In other words, your application should be designed so that it is compatible with a wide range of devices.
Obviously, this means creating something that is compatible with the biggest platforms which are Android and iOS, however, you should also research and examine all possible issues that come to play for different devices. After all, there are so many different mobile devices, and optimizing for each of those just helps you create a great solution.
2. Avoid clutter
No one wants clutter in an application, yet many developers end up designing solutions that are still full of it. The principle here is that too much of anything is wrong – and if it’s a design that is too cluttered and confusing to understand, you should avoid it.
Mobile apps that are full of clutter can overwhelm and drive away users from your brand, which is why designing with simplicity in mind is the best tip in this manner. Just keep the interface simple enough for people to reach, navigate to and locate all the features they need.
3. Focus on your call to action (CTA)
Every app has to have a clear goal, whether that is buying a product, scheduling a demo, downloading something, or searching for services. People want to get things done in an app in a matter of minutes, and having a clear call to action (CTA) would only help them with that.
A call to action can be any button such as “Submit” “Book Now” or “Buy”, but the real challenge is designing it to always be close and prominent to users. If they can locate it all the time while using the app, it would make things easier and get the job done for them. If you are unsure that your CTAs are effective, you can always check out the Top 5 Mobile Application Performance Monitoring Tools – and use them to examine and improve the user journey in your app.
4. Consider implementing iterative design
Iterative design is one of the newest trends in mobile app development, and something you can use to bring your startup idea to life. If you are starting out and are new to this concept, it basically refers to using information from evaluation methods such as user testing. Iterate UI is also a term that means creating responsive and engaging apps for a specific demographic.
Based on a cyclic process that includes prototyping, testing, analyzing and refining your products or process, iterative design of user interfaces can position your digital offer in a way that you can improve it and create the best digital experience based on regular feedback.
5. Test with users
Testing is one of the best ways to see whether your application makes sense to users, and whether they are able to navigate through it with ease. Nowadays, designers have many testing methods to choose from, but getting user input is the common industry standard.
One of the key insights you’ll take out from this is that testing can help you map out some of the main issues with your app and significantly improve it afterwards. If you need technical help, you can hire more developers or use Kanban for software development to precisely map out the areas where your app can improve.
6. Be visual
Nowadays, the average app user expects a lot of visuals, images, and nice color palettes. A mobile design that is highly visual with a solid color scheme is obviously the way to go. Visual elements keep users engaged, and always ready to open the app again and interact with it more often.
Focus on that, but also make sure that you have a variety of textures, colors, and composition tricks to ensure your UX is great. Also, avoid using too many colors or textures and try to focus on colors that are relatable to your target audience. The colors you choose should complement your content, and the best way to pick the right palette is by experimenting with different options.
7. Don’t forget your logo
Your app’s logo should be at the forefront of your design. After all, it is your brand identity, and one of the ways your customers will recognize you easily. You need to design a logo that is appealing, beautiful, but also in line with your app’s interface and colors.
Also, keep in mind that your logo can evolve with your brand and app design in the future. So, it goes without saying that it should properly mature along with all the app icons, unique illustrations, patterns, and textures.
8. Be on the lookout for new trends
Mobile app development is something that is changing all the time, and a thing you must keep up with if you want to expect the most from your app. As it evolves, we recommend you to be on the lookout for all the new ways you can improve your app and make it better based on new technologies. Keeping up with these trends can help you implement new ideas but also reach out to new audiences.
Final thoughts
It’s time to design the best version of your mobile app! We believe the tips from above helped you discover some of the best ways to improve or redesign your application, or at least start researching, planning, or strategizing it.
