Information security and data protection are crucial components of modern businesses. The majority of business-related information – files and other assets – are now stored digitally, including information about your brand.
Losing the master files for your logo and brand identity due to hard drive failure definitely isn’t something you want to experience.
As the need
for better data protection increases, there are also more solutions that can be
integrated into your existing business workflows. Protecting crucial data
related to your business and brand should not be difficult, and we have the
best tips and tricks to use in this article.
Maintain Multiple Copies
Never put
all of your eggs in one basket. When you have valuable files like brand identity master files, you want to make sure
that you have multiple copies of them. You can never be too careful with
protecting these crucial assets.
As a start,
you can begin backing up important business files to an offline storage. Make
sure the storage media isn’t always connected to computers to eliminate threats
like ransomware and malicious software. With the backup drive kept online, you
know you can always recover important files easily.
You can
turn to cloud storage next. Cloud storage solutions are not only more
affordable, but also more robust in the way they can be integrated with
existing business workflows. Google Drive, for example, can automatically back up
files in select folders to the cloud. The same is true with other cloud solutions for personal and business users.
Some
businesses go a step further and use optical discs to create additional copies
of important files. While this step isn’t always necessary in your specific
case, there is no harm in making sure that you have multiple copies.
Backup Routine
Next, you
want to make sure that the backups are well-maintained. It is not enough to
create one backup image and forget about it. When files are updated (and new
ones added) the backup images must be updated as well.
Once again,
automation is the way forward in this instance. Rather than backing up your
files manually, focus on utilizing automation to simplify the process. The
previous example of Google Drive automatically updating your cloud storage is a
good start.
Disaster Recovery
One last
thing you must never forget to do is establish a suitable disaster recovery
plan. What should you do when one of your hard drives fails? What are your
options when you need to recover files that haven’t been backed up yet?
A clear
disaster recovery plan and the support of everyone in the business will make
recovering from a substantial loss of data easy. As for the latter, you now
have professional and secure data
recovery service at your fingertips. Companies like Secure Data Recovery can
safely recover your files under the worst circumstance.
As long as
you have these three tips in mind – and the elements in place – protecting your
brand and data associated with it isn’t a big hurdle to overcome. Once you have
data protection nailed, you can focus on other, more important tasks, such as
making sure that your brand receives the recognition it deserves.
