The sheer competitive nature of the e-commerce market worth US$ 16.6 trillion (as of 2022) needs websites that deliver top performance and user experience. Businesses cannot create a competitive edge merely by offering huge discounts. User experience plays a pivotal role in defining success. This experience includes a range of user-friendly features, simplicity in navigation, and speed, among other factors. To stay ahead, paying attention to every nuance of the user’s online interaction is essential. A seamless, speedy, and reliable