As technology and society advance, the traditional way of doing things can’t always compete. Sticking to tried and true methods certainly work in some situations, but to stay at the cutting edge of business, your company needs to embrace new innovation and keep up with the times.
Madison Avenue no longer rules the world of marketing. Hardly anyone reads anything in print anymore. Most content promotion out there is happening digitally. With a massive influx of digital marketing to sort through, consumers are spoiled for choice. Successful sales have become about grabbing and keeping attention.