Magento is rapidly becoming one of the most popular platforms for ecommerce on the internet.
Many companies have chosen it to power their online store as it gives them a tremendous amount of flexibility when it comes to designing their site. If you’re looking to create a new website, here’s a quick guide about how to migrate to Magento.
The benefits of Magento
Before you make a significant transfer over to Magneto, it’s essential to realize the benefits of this system so you can take full advantage of them. The main advantage is that this is an open-source platform. This means that when designing a page, you aren’t restricted to choosing from a few basic features built by the original developers. Creators around the world can code new features from scratch, or edit, modify, and improve previous code to fits their exact need.
The system also has several tools to help you increase your sales. Magento was built with SEO (search engine optimization) in mind. You can easily edit tags, product page URLs, and descriptions to increase the likelihood of your products appearing in Google, Bing, and many other popular search engines.
How to make the move
As the system is so customizable, there are a lot of things that can go wrong when designing and launching your new website. If you are not fully confident in web development and have experience with the Magento system, you could easily find yourself with a site that looks good but unable to process orders.
That’s why many people hire the help of experts when it comes to designing a Magento website. Companies like Manchester Magento developer MageCloud offer packages that can help you in every aspect of the migration process, from original design to make the website public. It’s essential that you chose a company like this with years of experience with the Magento system, as they’ll know the best ways to turn your ideas into reality.
Once you’ve settled on the design, it’s so important to test every aspect before your website goes live to the public. Host the site on a private server so you can use the website just as a customer would. Check the appearance of each page, that the links direct you to the right place, and that all the features and extensions work as they should. If you’re not an experienced web developer, your web design company could take care of this process for you. They could even offer extra services like an audit of your site’s SEO potential.
Once it’s up and running
Once your website is up and running, it’s vital to keep checking its performance now it’s out in the real world. If you find some pages of your website aren’t being visited as often as you’d hope, consider whether there are other ways you can encourage the customer to navigate to that section. Then over the coming months, make sure your website is regularly updated with new blogs, products, and offers.
